Searching For Driveways

As any business that has had a website for any length of time will know, there is one thing above all else that is most important when it comes to Website Design.

It isn't what the website looks like, nor how fast it loads, how often it is updated or even how many visitors it receives. It is whether or not they get any enquiries from it.

True, all of the above may affect that outcome to some degree, but the one thing that will guarantee a website doesn't produce customers is if they don't know it is there in the first place.

If your website doesn't appear in the first two pages of Google results for relevant search terms, then unless you're doing a lot of self promoting by other methods, the chances of getting any new customers from it are zero.

The act of ensuring such all important search engine rankings is known as Search Engine Optimisation, the cost of which depends on the products or services a business is offering and the level of competition in their target area for those products and services. For example, a hotel in Blackpool will require much more effort than a farrier in Lancaster.

As part of the Web Development process, EasierThan Website Design will work hard with your available budget to ensure the best search results, giving you an honest evaluation of what is possible and what isn't.

For an example of our work, take a look at one of our recent customers, Northern Cobblestone of Poulton-le-Fylde, who offer pattern imprinted concrete driveways, patios, paths, steps and more throughout Blackpool, Preston, Lancaster and the wider Lancashire and North West area.

Thanks to a successful campaign, they're now receiving calls from all over Lancashire. A search for the terms 'Driveways Blackpool', 'Stamped Concrete Driveways Preston' or 'Pattern Imprinted Concrete Driveways Lancaster' or any combination of the three all now feature their website in the first or second page results.

So, if you have a website that isn't getting you the results you'd hoped for, get in touch via our main website and give us a try.

Customer Focus (Concrete Driveways, Blackpool)

Northern Cobblestone specialise in high quality pattern imprinted concrete installations, including:

• Decorative Concrete Driveways 
• Imprinted Concrete Garden Paths
• Concrete Steps and Ramps
• Stamped Concrete Patios 

They also offer a Pattern Imprinted Concrete Repairs service for existing installations, including restoration and resealing.

Flexible Paving Solution

Steps, ramps and other features such as LED uplighting can also easily be incorporated into the design. And wherever you can reasonably lay a path, you can install pattern imprinted concrete.

Its also suitable for forecourts, walkways, courtyards, pool decks, shopping centres, car parks, stableyards, theme parks and many other commercial paving applications.

Benefits

As an alternative to Block Paving and Indian Stone, pattern imprinted concrete offers a number of benefits as follows:

• No sinking or spreading
• Oil and stain resistant
• No weeds
• Low maintenance
• 25% harder than standard concrete
• Fade free colours

Location

Northern Cobblestone are based in Poulton-le-Fylde on the Fylde Coast with many customers throughout Blackpool, Preston, Lancaster and the wider Lancashire area.